Laugh and Get Noticed.

West Coast based, Del Taco’s consumer awareness was once just one-third of the awareness of its biggest national rival, Taco Bell. That was until we developed the “Dan” campaign. The campaign delivered a 91% increase in consumer awareness after just two years of humorous ads from the affable and earnest Dan, positioning Del Taco nearly neck and neck with Taco Bell. All this without any increase in media spending while utilizing a mere fraction of the production and media dollars of Taco Bell. Take a look at how the effective use of humor can increase your consumer awareness and sales.

For over two decades, Phase 3 Studios has consistently been the trusted choice of Fortune 1000 companies and renowned brands, serving as their go-to resource for video marketing.
The Phase 3 team is made up of the most talented group of professionals you will find in the industry.  Our collective experience and dedication to our craft is unparalleled.  That experience and know how will let you sleep well at night, knowing that your project, big or small, is in the absolute best of hands.  If you have been let down by previous marketing companies that didn’t live up to your expectation and didn’t produce results, Phase 3 Studios is your solution.

Contact us today for a no-obligation assessment of your current video marketing efforts.




WATCH NOW: Del Taco “The Boss’ Daughter”


Del Taco Dan has a run-in with the boss’s daughter in this office smackdown. She’s not quite as excited as Dan about the new Macho Burritos. This classic spot will leave you wanting snacktime when your done.

WATCH NOW: Del Taco “The Nude Beach”


Del Taco Dan is back, spreading the news about the new 4 item Combos. Things get a bit uncomfortable as he bares the good news to beach goers. See what happens in this strip-naked fast food drama.

WATCH NOW: Del Taco “The Late Night Copier”


Who hasn’t done crazy things late at night? What do burritos have to do with copiers? Both of these nagging questions will be answered in this spot promoting Del Taco’s Works Burritos. Del Taco Dan is back this time “makin’ copies”. Funny sells…

WATCH NOW: Del Taco “The Piñata”


Dan makes his way to Mexico to share the love. Needless to say, its another beat down! This broadcast TV spot was created to promote the new Taco Del Carbon. Tacos never hurt so good.

Endless Possibilities…  Guaranteed Smoothness.